Looking Into the Magic Mirror
Interactive technologies help shoppers find the right fashions at the right sizes before they even put them on.
View ArticleA Digital Sales Assistant Senses Customer Interest
Sports apparel retailers boost revenue and help customers with RFID-enabled sales stations that deliver multimedia information on specific products.
View Article2013: Digital Signage & Global Retail Marketing
Larger and more realistic displays -- even virtual mannequins -- are redefining sign appearance, helping marketers deliver their messages in more compelling ways.
View ArticleMeet Your Interactive Swiss Sommelier
A Zurich airport wine retailer uses an RFID-driven kiosk to educate customers while upselling and cross-selling fine vintages.
View ArticleTiering Mobile Shopping Services
Retailers should reward their best and most lucrative customers with special mobile apps and benefits. Here are the areas to target.
View ArticleFighting Fake IDs at Retail
Retailers face fraud in many ways, including bogus job applicants, underage buyers, and phony IDs used to cash checks. Some new technologies may be able to help.
View ArticleCross-Sell With CRM Pop-Ups
Let sales personnel boost your revenue by linking checkout counter terminals to a CRM database.
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