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Channel: Digital Canvas Retail: john edwards
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Looking Into the Magic Mirror

Interactive technologies help shoppers find the right fashions at the right sizes before they even put them on.

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A Digital Sales Assistant Senses Customer Interest

Sports apparel retailers boost revenue and help customers with RFID-enabled sales stations that deliver multimedia information on specific products.

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2013: Digital Signage & Global Retail Marketing

Larger and more realistic displays -- even virtual mannequins -- are redefining sign appearance, helping marketers deliver their messages in more compelling ways.

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Meet Your Interactive Swiss Sommelier

A Zurich airport wine retailer uses an RFID-driven kiosk to educate customers while upselling and cross-selling fine vintages.

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Tiering Mobile Shopping Services

Retailers should reward their best and most lucrative customers with special mobile apps and benefits. Here are the areas to target.

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Fighting Fake IDs at Retail

Retailers face fraud in many ways, including bogus job applicants, underage buyers, and phony IDs used to cash checks. Some new technologies may be able to help.

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Cross-Sell With CRM Pop-Ups

Let sales personnel boost your revenue by linking checkout counter terminals to a CRM database.

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